July 2020

How To Suck At Marketing – Gimmick Accounts Getting Political

Marketing / July 28, 2020

If you’ve witnessed any of these themed accounts suddenly dive into political declarations, you know what I’m talking about.
Quite frankly, it’s some of the worst marketing I’ve seen on Twitter by a long shot.

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Why Doesn’t Crunchyroll Pay Translators Less?

Featured, Industry / July 21, 2020

We all know that Crunchyroll pays its translators a pittance to translate anime for their subtitles. The oft-cited rate is $80 per episode. A video by Canipa recently detailed the history behind this paradigm. It goes back to the late 2000s, when Crunchyroll was making its transition to legitimacy. Ken Hoinsky, and his company MX

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