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Vtubers: Human Brands With Huge Potential

Featured, Marketing / January 29, 2021

The Vtuber revolution is clearly here to stay. It’s fun, creative, and will no doubt make a lot of people a lot of money over time.

Conventions In Lockdown – Part 2

Conventions, Industry / December 13, 2020

The 2021 and 2022 convention scenes are going to look a lot different than 2019.

Does Anime Piracy Hurt The Creators?

Industry / November 7, 2020

We’ve heard it before: Anime piracy hurts the creators!
But how true is that really?

Why Nobody But Sony Wanted Crunchyroll

Featured, Industry, News / November 1, 2020

Sony is about to own the US anime market.

The Company Behind The Top Anitube Creators

Marketing / October 22, 2020

What do you do when you hit it big in Anitube?

You get invited to live and make content in Japan on a work visa.

The Anime Industry CANNOT Rely On Overseas

Featured, Industry / October 15, 2020

Being reliant on revenue from overseas would put the anime industry at the mercy of other nations’ market forces.

Anime Brand Mascots Turn Customers Into Fans

Featured, Marketing / September 13, 2020

An effective mascot character becomes the best brand ambassador a company could ask for by becoming a household name in and of themselves.

Will AnimeLog Disrupt the Western Industry?

Industry, News / August 30, 2020

If AnimeLog manages to see wild success, it could be the beginning of a paradigm shift, but the deck is stacked against it.

I Don’t “Support” The Anime Industry (And Neither Should You)

Featured, Industry, Marketing / August 17, 2020

I probably own well over $3000 worth of anime figures. I didn’t buy them because I wanted to “support” anyone.

Weeb-onomics: Is Moe Killing Anime?

Finance, Industry / August 5, 2020

Is moe killing anime? What’s the damage? How do we measure that?

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